Jul 12, 2022
We welcome Alexus Smith of IAB to the Sensei’s corner. Alexus is a Project Manager at IAB, which equips the media and marketing industries to excel in the digital economy. In today’s episode, Alexus and I discuss project management and event planning in the programmatic advertising industry and what is required to plan a major event in our industry.
Timestamp:
01:26 - Alexus’ Introduction
03:38 - What is Project Management? A Simplified Definition.
09:33 - Alexus’ Favorite Part of Program Planning
11:27 - What is a Communication Plan?
15:06 - Alexus’ Superwoman Moment
21:00 - Three Things to Consider When Planning & Managing an Event
25:55 - Networking Tips for Introverts
31:29 - Alexus’ Journey
34:49 - Skills Needed to Be a Project Manager
38:44 - Alexus’ Weekly Self-Care
Resources Mentioned in the Episode
Alanna Foxx Affirmation Videos: Youtube
Fabiana Ferrarini Queen Warriors Workout Program: Website | Instagram
Guest Information:
- Alexus Smith - Project Manager at IAB
Meet Our Team:
- Hélène Parker - Chief Programmatic Coach
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- Programmatic Meet Up | Website | LinkedIn | Twitter
- Programmatic Digest - Youtube | LinkedIn | Instagram
- The Reach & Frequency Course - Listeners get a 10% discount with code podcast10
- Clint Davis - Editor
- Andria Singletary - Podcast Manager