Jan 31, 2023
Lynzee is a yoga therapist with her own studio who delved into the programmatic field. She tells her story of quitting over a decade of corporate work to be an entrepreneur. As a dynamic person who is naturally curious about a lot of things, she was attracted to Helene’s energy and enthusiasm about programmatic media,...
Jan 27, 2023
En este primer parte de este episodio invitamos a Agustin Moyano, experto en monetización mobile a que nos cuente sobre las diferentes estrategias de waterfall y hedaer bidding para aplicaciones. A su vez nos explica las características de las posiciones en esta industria así como el funcionamiento de la venta de los...
Jan 24, 2023
Elayseah Woodard is a recruiting and talent acquisition expert, and she’ll be talking about how to hire in the digital advertising space. This episode is perfect for you if you’re a hiring manager or a candidate.
00:01:41 - Who is Elayseah
00:02:59 - Elayseah’s dream job
00:03:55 - Defining...
Jan 17, 2023
After a lot of scheduling work and despite the technical issues, we are joined by Ravit Ross from Start.IO. We’ll be discussing mobile-specific audience segmentation, mobile technology, mobile targeting technologies.
00:01:03 - Who is Ravit Ross
00:02:37 - Ravit’s work experience
00:04:38 - Defining...
Jan 10, 2023
This week we are excited to welcome Seraj Bharwani. He talks about currency and measurement. Also, this episode is where he addresses the question: Is media buying based on currency or measurement? Along with these, Seraj also touched based on brand safety.
00:01:22 - Who is Seraj Bahrwani