Dec 27, 2022
This week we are excited to welcome Julio Monzon to the Sensei’s Corner! Julio is the President of MonetizeMore, which is a leading publisher monetization company helping digital publishers improve their ad operations and yield management practices. This week we are focusing on the topic of how to grow a global team...
Dec 20, 2022
We welcome Nima Fallahi of GroupeConnect to the Sensei’s corner. Nima is a Senior Programmatic Analyst at GroupeConnect, a full-service marketing company based in Boston, Massachusetts. In this episode, Nima and I discuss life as a programmatic media trader and what it’s like when you first enter the programmatic...
Dec 13, 2022
Who wouldn’t want their work to be the best quality, right? So in this episode, I’ll talk about the importance of QA and what to do during the holidays.
Timestamp:
00:00:21 - Importance of having QA
00:01:28 - What is QA?
00:03:30 - Steps you should consider implementing TODAY
00:05:46 - The importance of being...
Dec 6, 2022
In this episode, we discuss everything you need to know about Hifi agency – what they offer, their team’s workshop with Helene. Also, we talk about the programmatic activation, optimization boot camp, and complexity of the media landscape.
Timestamp:
00:01:10 - Who is Hunter Young
00:03:11 - How long has HIFI been...
Dec 5, 2022
En este episodio invitamos a Felipe Lewis, experto en el área de CSM y founder de la comunidad más grande de habla hispana. Logramos tocar puntos super interesantes sobre el “customer journey” así como algunos skills requeridos para dedicarse a esta profesión, que está en boga.